Sales CRM
Leads, quotes, and sales tracking with alerts for each sales rep.
Custom CRM developmentCustom business platform development in the US
We build business software tailored to how your company works: a web platform that brings processes, data, and people together in one place. Instead of adapting your operation to a generic program, the system is designed around your business rules and grows with you.
Updated:
- Built around your process
- Integrated with the tools you already use
- You own the code and data
One system, all your processes
900+ projects delivered
What your business platform development includes
From understanding how each department operates to getting the system up and running, with your team trained and your data migrated.
Analysis and design
- Process discovery with each user department.
- Definition of roles, permissions, and business rules.
- Clickable prototype before coding.
Development and integration
- Secure web application, accessible from a computer or a phone.
- Integration with invoicing, accounting, payment gateways, or WhatsApp via API.
- Reports and dashboards with each department’s KPIs.
Launch
- Data migration from Excel or legacy systems.
- Role-based training and user manuals.
- Post-launch support and guidance.
Custom platforms we build
These are the systems we build most often; many companies start with one and add modules later.
ERP and end-to-end management
Inventory, purchasing, sales, and finance connected on a single database.
Custom ERP developmentCustomer portals
A private login where your customers check orders, documents, and requests.
Customer portal developmentKPI dashboards
The information in your systems turned into charts so you can decide quickly.
Business dashboard developmentWhat management system does your business need? Find out in a minute
Four questions to pinpoint the type of software that solves your main problem. If it helps, we’ll add the result to your request.
Your answers0 of 4
We recommend
A CRM tailored to your sales process
Organizes leads, quotes, and follow-up in one place, with alerts so no customer goes cold.
Custom CRM development
We recommend
An ERP that connects your departments
Inventory, purchasing, sales, and billing sharing the same information, with no duplicate data across spreadsheets.
Custom ERP development
We recommend
A project management platform
Tasks, owners, timelines, and deliverables visible to the whole team and, if you want, to your clients.
Project management software development
We recommend
A custom business platform
When no standard software fits, we build the system around your operation and integrate it with the tools you already use.
How we build your custom platform
We work in short stages, with deliverables you can test. You always know what’s being built, what’s left, and what we need from your team.
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Step 1: Discovery
We interview the departments that will use the system and map how information flows today.
You: show us how you work today
You get: a process map and scope -
Step 2: Prototype
We design the main screens in a clickable prototype to validate them before writing code.
You: test the prototype with your team
You get: an approved prototype -
Step 3: Development by module
We build and deliver module by module, so your team can start using it soon.
You: test each module
You get: working modules in testing -
Step 4: Migration and training
We load your current data, train each role, and support you through launch.
You: hand over your databases
You get: a live system and user manuals -
Step 5: Support and improvement
We measure actual usage and make any needed adjustments during the support period.
You: report adjustments through the support channel
You get: a usage and improvements report
Generic software or a custom platform
Off-the-shelf software is fine to get started; once your operation has its own rules, you feel the difference every day.
Generic subscription software
- Processes
- Your team has to adapt to how the software works.
- Costs
- A monthly per-user fee that grows with your team.
- Integrations
- Limited to whatever the vendor offers.
- Ownership
- Your data lives on a third party’s platform.
PACOWEB custom platform
- Processes
- The system follows your processes and business rules.
- Costs
- A development investment and predictable server costs.
- Integrations
- Connected to your current systems via API.
- Ownership
- The code and data belong to your company.
Not sure whether custom development or off-the-shelf software is right for you? We give you an honest opinion before we quote.
Business platforms for different industries
Every industry has its own processes. Here are some of the cases where a custom system makes a difference.
Manufacturing and industrial
Production orders, quality control, and lot traceability on a single platform.
Distribution and retail
Orders, receivables, routes, and customer-specific pricing without relying on spreadsheets.
Service businesses
Projects, hours, contracts, and billing by client, with profitability metrics.
FAQ about custom business platform development
How much does it cost to build a custom business platform?
It depends on the number of modules, integrations, and users. After the discovery phase, we send you a written proposal with scope, timeline, and price; if your budget is limited, we suggest starting with the module that will have the biggest impact.
How long will it take?
A first module is usually up and running within a few weeks. We deliver in stages so your team can start using the system while we build the rest.
Will the software be in my company’s name?
Yes. The source code, database, and documentation are put in your company’s name when the project is complete.
Can you integrate it with my electronic invoicing system?
Yes, as long as your invoicing provider offers an API. We also integrate accounting, payment gateways, WhatsApp, and other systems.
What other names are custom platforms known by?
People also search for it as custom business software, web-based business systems, or custom software development. It ties in with CRM, ERP, business management software, inventory management, and invoicing, which we review with you when your project needs them.
Can’t find your question?
Related services
What clients most often add to this project.
Which of these services do you need?
Custom development: these services are related, but they solve different problems. Choose based on what you need.
- If you need a website with features a template can't handle: Custom web development
- If you need an app used in the browser, with users and data: Web app development
- If you need an app designed around a process unique to your business: Custom app development
- If you need a central system to run several departments of your business: Custom business platform development (you are here)
Get a quote for your business platform
Tell us which process you want to systematize and what tools you use today. We’ll reply with specific questions or a proposal covering scope, timeline, and price.
- 1You contact us through the form or on WhatsApp.
- 2We talk about your business and what you need.
- 3You get the proposal in writing, with scope, timeline, and price.
Request your proposal
We reply during business hours (Bogotá time, UTC-5), usually the same day.
Your request0 of 6 required fields