Search
Text ads in Google search results.
Google Ads search campaignsGoogle Ads management for US businesses
We manage your Google Ads campaigns so you show up in front of people already searching for what you sell, and so every dollar you invest can be traced to a lead or a sale. We structure the account, choose keywords with buying intent, write the ads, track conversions, and optimize every week.
Updated:
- Customers who are already looking for you
- Every lead tracked
- Weekly optimization
Show up when people search for you
900+ projects delivered
What Google Ads management includes
Ongoing work, not set it and forget it.
Setup
- Campaign and ad group structure.
- Keyword and negative keyword research.
- Tracking for forms, calls, and WhatsApp.
Ads
- Responsive search ads.
- Assets: sitelinks, calls, location.
- Message testing.
Optimization
- Bid, schedule, and location adjustments.
- Search terms review.
- Monthly report with cost per lead.
Google campaigns we manage
We choose the ones that fit your goal.
Shopping
Products with photo and price.
Google Shopping campaignsDisplay
Banners on websites and apps.
Google Display campaignsYouTube
Video ads.
YouTube advertisingWhich Google campaign is right for you? Find out in a minute
Four questions to decide whether to start with Search, Shopping, Display, or YouTube.
Your answers0 of 4
We recommend
Full-service Google Ads management
All your Google campaigns managed and optimized.
We recommend
Google Ads for small businesses
Start with a small budget and measurable results.
Google advertising for small businesses
We recommend
Search campaigns
Show up when your customer searches for what you sell.
Google Ads search campaigns
How we manage your Google Ads campaigns
Before you spend a single dollar, we set up proper tracking and define who we’re talking to and what counts as a result. Then we launch, optimize every week, and report to you in plain language.
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Step 1: Assessment
We review your business, your competitors, your current accounts, and what a customer is worth to you.
You: give us access to your accounts
You get: an assessment and measurable goals -
Step 2: Tracking
We set up conversions, pixels, and Google Tag Manager to track forms, phone calls, and WhatsApp.
You: agree with us on what counts as a conversion
You get: working conversion tracking -
Step 3: Strategy and ads
We define audiences, keywords, and budget, and we create the ads.
You: approve the copy and creatives
You get: campaigns ready to launch -
Step 4: Launch and optimization
We launch and adjust bids, audiences, ads, and budget every week.
You: tell us about lead quality
You get: documented optimizations -
Step 5: Report and decisions
We show you cost per lead and per customer, and what to do next month.
You: review the report with us
You get: a clear monthly report
Automated campaigns or professional management
Google makes it easy to create campaigns, but it doesn’t always build them with your profitability in mind.
| Aspect | Campaigns set up without management | PACOWEB management |
|---|---|---|
| Keywords | Broad, with irrelevant clicks. | With buying intent and negatives. |
| Measurement | Clicks and visits. | Leads and customers. |
| Optimization | Occasional. | Weekly and documented. |
| Reports | Confusing metrics. | Cost per lead in plain language. |
Investing in Google Ads but don’t know how many customers it brings you? Let’s review your account.
Google Ads by industry
Businesses where Google search is decisive.
Technical and home services
People who need a solution today.
Professional services
Lawyers, accountants, and consultants people search for by specialty.
Industrial suppliers
Buyers searching for technical specs.
Google Ads management FAQ
Can’t find your question?
Message an advisor and we’ll get back to you during business hours (Bogotá time, UTC-5).
How much should I invest in Google Ads?
It depends on your industry, your city, and the competition. We estimate a starting budget with search data and adjust it based on real results. Your ad spend is paid directly to the platform and is separate from our management fee.
How soon will I see results?
Ads start showing within a few days; the first few weeks are for learning and optimizing.
Do you guarantee a number of customers?
We don’t promise numbers that depend on the market and your offer; we do commit to clear measurement, constant optimization, and honest reporting.
Is the account mine?
Yes, the Google Ads account and its data belong to your company; we work with admin access.
What other names is Google Ads management known by?
It’s also searched for as Google Ads agency, Google advertising, or Google Ads account management. It’s related to Google Ads, the Search Network, Performance Max, YouTube Ads, keywords, and cost per click, topics we review with you when your project needs them.
Related services
Services that often complement this campaign.
Which of these services do you need?
Google Ads: these services are closely related, but they solve different problems. Choose based on what you need.
- If you need to build and launch campaigns on the Search Network: Google Ads search campaigns
- If you need to manage and optimize a Google Ads account month after month: Google Ads management (you are here)
Get a quote for your Google Ads management
Tell us what you sell, in which cities, and whether you already have active campaigns.
- 1You contact us through the form or on WhatsApp.
- 2We talk about your business and what you need.
- 3You get the proposal in writing, with scope, timeline, and price.
Request your proposal
We reply during business hours (Bogotá time, UTC-5), usually the same day.
Your request0 of 6 required fields