Privacy policy for the United States

PACOWEB S.A.S., NIT (Colombian tax ID) 901148017-1, is a Colombian company that provides digital services to U.S. businesses remotely. It is responsible for the personal information described in this policy.

• Address: Carrera 26 # 51-84, Oficina 201, Galerías neighborhood, Bogotá, Colombia.
• Email: info@pacoweblatam.com
• Phone: +57 601 256 8249
• WhatsApp: +57 320 275 7157 and +57 318 757 3009

This policy applies to personal information we collect through the U.S. version of our website, our forms, email, phone, and WhatsApp, and in the course of providing our services. It does not apply to third-party websites linked from ours.

We collect, or may collect, the following categories of personal information:

• Identifiers: name, email address, phone or WhatsApp number, IP address, and online identifiers.
• Commercial information: services you are interested in, quotes, proposals, contracted services, and payment and billing history.
• Internet or other network activity: pages visited, browsing time, device and browser type, and interactions with the site, as described in the cookie policy.
• Professional or employment-related information: company and job title and, if you apply for a position, the link to your resume, your education, and your experience.

On our contact forms, we ask for your name, company, email, phone or WhatsApp number, preferred contact method, service of interest, and project description. Card data is processed directly by the payment platforms; PACOWEB does not store it.

• Directly from you, when you fill out a form, write to us, call us, or hire a service.
• Automatically, through cookies and similar technologies while you browse the site.
• From service providers, such as payment platforms and analytics tools.

We use personal information for the following business purposes:

• To respond to your requests submitted by form, email, phone, or WhatsApp.
• To prepare and send quotes and proposals.
• To provide the contracted services and support.
• To process payments, issue invoices, and comply with accounting and tax obligations.
• To evaluate job applications.
• To measure and improve the site and our content.
• To measure campaigns and show advertising, only if advertising cookies are active and you have not opted out.
• To protect the site against fraud and misuse, and to comply with legal obligations.

We share personal information with service providers that process it on our behalf and under confidentiality obligations, for the purposes described in this policy:

• Web hosting and email.
• Payment platforms: Visa, Mastercard, American Express, PayPal, and Stripe.
• Analytics: Google Analytics 4.
• Advertising, if enabled: Google Ads and Meta.

We may also disclose information when required by law, to respond to requests from authorities, or to protect our rights.

PACOWEB does not sell personal information for money.

If we enable Google or Meta advertising cookies or pixels, the use of identifiers and internet activity data for cross-context behavioral advertising may be considered “sharing” or a “sale” under certain state laws. In that case, you may opt out through the “Your Privacy Choices” link or with a Global Privacy Control signal, as explained below.

We do not request sensitive personal information on our forms. If we receive it, we do not use it to infer characteristics about you and only process it for purposes permitted by law.

• Contact and quote data: for as long as the business relationship, or interest in it, exists, and for a reasonable period afterward for follow-up.
• Client, contract, and billing data: for as long as required by legal, accounting, and tax obligations.
• Job applications: for the duration of the hiring process and a reasonable period afterward, unless you request deletion.
• Browsing data: according to the duration of each cookie, as described in the cookie policy.

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), grants you the following rights:

• Right to know and access: to know the categories and specific pieces of personal information we collect, their sources, the purposes, and with whom we share them.
• Right to delete: to request that we delete your personal information, subject to exceptions under the law.
• Right to correct: to request that we correct inaccurate information.
• Right to opt out of sale or sharing: to request that we not use your information for cross-context behavioral advertising.
• Right to limit the use of sensitive personal information: we do not use sensitive personal information beyond permitted purposes, so we do not offer a separate link for this right.
• Right to non-discrimination: we will not deny you services or charge you different prices for exercising your rights.

The categories of information, their sources, purposes, and recipients are as described in the preceding sections.

Several states, including Virginia, Colorado, Connecticut, Utah, Texas, and Oregon, among others, have privacy laws that grant similar rights: to access, correct, and delete your data, obtain a copy of it, and opt out of targeted advertising or the sale of data. We handle these requests using the same procedure, to the extent your state's law applies. If we deny your request, you may ask us to reconsider by writing to the same email address.

• Email us at info@pacoweblatam.com with your name, your state of residence, the right you wish to exercise, and a way to contact you.
• To protect your information, we will verify your identity by comparing the information you provide with the information we already have. We may ask you for additional information solely for that purpose.
• We respond within 45 days of receiving your request. If we need more time, we may extend this period once by an additional 45 days and will notify you of the reason.
• Opt-out requests do not require identity verification.

You may designate an authorized agent to submit a request on your behalf. We will ask the agent for proof of the permission you gave them and may ask you to verify your identity directly with us, unless the agent holds a power of attorney under applicable law.

In the footer of every page of the site, you will find the “Your Privacy Choices” link. From there, you can opt out of the sale or sharing of your personal information for cross-context behavioral advertising. We store your choice in your browser.

We also automatically honor Global Privacy Control (GPC) signals. If your browser or extension sends this signal, we treat it as a valid opt-out request for that browser.

This site is not directed to children under 16. We do not knowingly sell or share the personal information of children under 16. If you believe a minor has provided us with their information, contact us and we will delete it.

PACOWEB operates from Colombia, so the personal information you provide to us is processed in Colombia and may be hosted by providers in other countries. By using the site or our services, your information is transferred outside the United States. We apply the measures in this policy regardless of where the information is processed.

We apply reasonable technical, administrative, and organizational measures to protect personal information against loss and unauthorized access or use. No system is completely secure, so we cannot guarantee absolute security.

We may update this policy. The current version is the one posted on this page. If we make material changes, we will indicate so on the site. Please also review our terms and conditions.

If you have questions about this policy or your personal information, email us at info@pacoweblatam.com, call us at +57 601 256 8249, or message us on WhatsApp at +57 320 275 7157 or +57 318 757 3009.