Google Ads
Demand with intent.
Google Ads search campaignsLead generation campaigns
We design campaigns with one goal: getting interested people to leave their details or message you. We combine the right channel, an attractive offer, qualifying forms, and instant delivery to your CRM or team, and we optimize for lead quality, not just quantity.
Updated:
- Leads at a controlled cost
- Quality, not just quantity
- Instant delivery to your team
More leads that convert
10 years building for businesses
What lead campaigns include
The lead’s entire journey.
Offer
- Assessment, demo, quote, or content.
- A message for each audience.
- Landing page or native form.
Capture
- Forms with qualifying questions.
- WhatsApp with a prefilled message.
- Data validation.
Delivery and quality
- Instant delivery to your CRM or sales rep.
- Quality scoring.
- Optimization for qualified leads.
Lots of leads or good leads
A cheap lead that never buys ends up costing you.
| Aspect | Optimizing for volume | Optimizing for quality |
|---|---|---|
| Form | As short as possible. | Qualifying questions. |
| Optimization | Cost per lead. | Cost per qualified lead. |
| Progress tracking | Late. | Instant. |
| Result | A frustrated team. | A team working real opportunities. |
Getting lots of leads that don’t buy? Let’s fix the quality.
Lead generation channels
We choose by audience and cost.
Meta Ads
Native forms and WhatsApp.
Meta Ads managementLinkedIn Ads
B2B leads.
LinkedIn advertisingAutomatic qualification
AI that scores and assigns.
Lead capture and scoring automationHow we build your lead campaigns
Before you spend a single dollar, we set up proper tracking and define who we’re talking to and what counts as a result. Then we launch, optimize every week, and report to you in plain language.
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Step 1: Assessment
We review your business, your competitors, your current accounts, and what a customer is worth to you.
You: give us access to your accounts
You get: an assessment and measurable goals -
Step 2: Tracking
We set up conversions, pixels, and Google Tag Manager to track forms, phone calls, and WhatsApp.
You: agree with us on what counts as a conversion
You get: working conversion tracking -
Step 3: Strategy and ads
We define audiences, keywords, and budget, and we create the ads.
You: approve the copy and creatives
You get: campaigns ready to launch -
Step 4: Launch and optimization
We launch and adjust bids, audiences, ads, and budget every week.
You: tell us about lead quality
You get: documented optimizations -
Step 5: Report and decisions
We show you cost per lead and per customer, and what to do next month.
You: review the report with us
You get: a clear monthly report
Lead generation by industry
Where we work most often.
Education
Applicants by program.
Financial services
Loans, insurance, and investments.
Real estate
People interested in projects.
Which acquisition strategy do you need? Find out in a minute
Four questions about your business so we can recommend where to start generating customers.
Your answers0 of 4
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B2B advertising
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Qualified leads for your service.
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Industrial advertising
Technical buyers and bids.
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Real estate advertising
People interested in your projects and properties.
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Clinic advertising
Patients who book appointments, within the industry’s rules.
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Lead generation campaigns
Leads at a controlled cost.
We recommend
B2B acquisition strategy
A complete plan to win business clients.
B2B client acquisition strategies
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Landing pages for campaigns
Pages that turn visits into leads.
Landing pages for ad campaigns
Lead generation campaigns FAQ
How much does a lead cost?
It varies a lot by industry, city, and offer; we give you an expected range after the assessment and improve it through optimization.
What do I do with the leads?
We deliver them instantly to your CRM, email, or WhatsApp, and we recommend replying within minutes.
Do you guarantee a number of leads?
We don’t promise numbers that depend on the market; we commit to clear measurement and constant optimization.
How much should you invest?
It depends on your expected cost per lead and your goals. Your ad spend is paid directly to the platforms and is separate from our management fee.
What other names is lead generation known by?
It’s also searched for as lead gen, prospect generation, or contact acquisition. It’s related to lead forms, cost per lead, landing pages, WhatsApp, and CRM, topics we review with you when your project needs them.
Can’t find your question?
Related services
Services that often complement this campaign.
Get a quote for your lead campaign
Tell us what you sell, how many leads you need, and what a customer is worth to you.
- 1You contact us through the form or on WhatsApp.
- 2We talk about your business and what you need.
- 3You get the proposal in writing, with scope, timeline, and price.
Request your proposal
We reply during business hours (Bogotá time, UTC-5), usually the same day.
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